Cassidy: Where To Next?

I have to wonder what goes through Swizzie's head sometimes. Interesting beats, dope collabs aside, he's not the greatest when it comes to label talent and managing that talent. Full Surface doesn't have the greatest of track records. Cassidy is one of those examples. He's an incredible lyricist and he definitely has bars, but his albums have been hit or miss. He comes out with one or two records off the album that do well, but the rest of the album doesn't live up to the hype. A lot of the time, he only has the one record that works. I'm a hustla the second time around and the third time he had My drink and my 2 step.

But he doesn't get the promo that he needs after that. I'm not sure if it's a problem with him of with Full Surface and Swizzie. I know that he's working on another album and that he's on his grind, but realistically how many battle rappers have been successful and how.many have had lasting careers. He's not one of the few in that number. I honestly think that one of Cassidy's problems is Swizzie. He has a tendency to focus on a particular type of record and Cassidy kinda has to work with only that. I think that Cass needs to work with different producers and that'll do another thing for him.

He's not that deep of an artist. He has things to talk about but they don't really come out that much. On the last record he started making songs like that. But he had more material to talk about considering his arrest. He did come out with more personal records like Innocent, Leanin on the Lord, and Done 4 me.

If you couple his lyricism with deeper topics them you have an incredibly potent, at least to me, combination. Sticking to the same formula isn't going to help him in the long run. He has to change and he has to adapt to the times. Hip Hop has changed and the B.A.R.S. album showed that he realizes this, and is attempting to make the adjustment. I think he just needs more time to fully get into the swing of things, but the problem is that the game could change while he's adapting to the new way of things.

He's one of the best out of Philly and he has the ability to be great and really put the city on his back. Philly needs someone, after Freeway and Beans' problem with Jay.